M•Sure proudly showcased its growing portfolio of premium Australian wellness products at the 2026 Vic House Expo, held at Vic House in Shanghai. The event brought together Victorian brands and Chinese distributors, retailers, and industry partners, providing an excellent platform to strengthen business relationships and introduce innovative Australian products to the Chinese market.

A key highlight of M•Sure's exhibition was the launch of its new maternal nutrition formula range, specially developed to support women through every stage of motherhood. The collection includes Prepare, Expecting, Recovery, Balance, and Beauty formula milk powders, offering targeted nutritional support from preconception and pregnancy to postpartum recovery and long-term women's health.

Alongside the maternal range, M•Sure also presented its expanding wellness portfolio, including plant-based protein powders, collagen, GutCare, L-Theanine, and premium family milk powder. Visitors had the opportunity to learn about the science behind each product, sample selected formulations, and discuss partnership opportunities with the M•Sure team.

The Expo attracted leading importers, e-commerce platforms, retailers, and healthcare partners from across China. The strong interest in M•Sure's products—particularly its new maternal nutrition range—reflects growing demand for high-quality Australian-made health products and marks another important step in the brand's international expansion.